Client

MedTailor

Date

May 2025
Till Present

Industry

Pharmaceutical

goals

Safe tailored formulations
Support physicians’ needs
Revolutionize compounding practice

Social Media Management Project

About MedTailor

MedTailor is a compounding pharmacy in Egypt that helps doctors provide patients with the right medication when standard products are not enough. As part of Al Image Pharmacy, a trusted name since 1978, we offer more than 200 compounded preparations and can create customized formulas based on each doctor’s request. Acting as your outsourced lab, our trained team and advanced technology make it possible to prepare safe, accurate, and tailored medications for children, the elderly, and patients with special dosage needs.

Project Overview

Social Media Platforms

Facebook, Instagram

Content Strategy

We rebranded MedTailor by introducing its new identity as a modern compounding pharmacy through a teaser and launch campaign. We then showcased the wide range of over 200 compounded preparations and customized formulations through videos, static posts, and educational content designed for physicians. Next, we focused on highlighting MedTailor’s role as an outsourced lab for doctors and pharmacies, emphasizing its advanced technology and highly trained team. Most recently, we created targeted campaigns to raise awareness among physicians about specific therapeutic areas, such as pediatrics, geriatrics, and special dosage needs, using a mix of informative content, testimonials, and creative visuals to strengthen trust and engagement.

COMMUNITY MANAGEMENT

replying to messages and comments instantly driving offline store traffic, and handling customer complaints and issues(Crisis Management).

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